Google tags can help track how well Google Ads are performing, but you may see some off data if you don't enable cross-domain tracking. Cross-domain tracking will allow you to track a domain that starts on your site and then continues to your Pinpoint career site. This guide will walk you through the steps for cross-domain linking with Pinpoint. Below is the outline for solving this with Google Tags.
Alter the existing Google Tag on your home domain to with pinpointhq.com added as a domain. This will allow Google Tag Manager to track user activity across multiple domains. To enable this, follow the steps outlined in this guide.
Create a Google Tag for Pinpoint following this guide.
Edit the Google Tag for Pinpoint with "Enable linking across domains" enabled. This will allow Pinpoint to accept incoming links from other domains.
Once you have created the Google Tag for Pinpoint, please provide it to your Customer Success Manager so they can add it to the site for testing.
When you are done, your Google Tag that you send to the CSM should look something like this:
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('pageView', 'virtualURL');
gtag('set', 'linker', {'domains': ['pinpointhq.com']});
gtag('config', 'G-RANDOM123');
</script>
To complete the campaign, you can add a trigger on the Thank You page, which ends in /applications/thanks. This URL can trigger the conversion tag to mark the campaign as successful.
Following these steps, you can track user activity across multiple domains using Google Tag Manager and Pinpoint.