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What does the Channel Source mean?
What does the Channel Source mean?

A list of the candidate Channel Sources

Ces Garcia avatar
Written by Ces Garcia
Updated over 2 weeks ago

When having a look at your candidate's application, you'll notice the following section that details the source of your applicant.


If you're curious about what the Channel means, here's a list of the Channel Sources and a short description of what they mean:
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Name

Description

Chrome Extension

Added via the Chrome extension

Direct

The application was made without a HTTP 'referrer'. This might mean they opened the page in an incognito tab, have their browser configured to not track them, or typed / copy-pasted a URL directly into their browser

Email

Candidate clicked an email sent by Pinpoint

Employee Referral

Candidate was given a referral link by a Pinpoint referral user and applied

Event

Special type for event-based applications

Internal

Candidate was sourced from within the organisation

In Store

Special type for in-store applications

Invited (talent pipeline only)

Candidate was invited to join the talent pipeline

Job Board

The candidate clicked a link on a job board

Manual

Application was added manually

Organic Search

The candidate searched a search engine and clicked a search result

Other

This is the default value assigned if no other channel can be inferred

Paid Job Board

The candidate clicked a link on a job board, and there was a parameter on the URL that says it was a paid link

Paid Search

The candidate used a search engine and clicked a link, and there was a parameter on the URL that says it was a paid link

Paid Social

The candidate clicked a link on a social platform, and there was a parameter on the URL that says it was a paid click

Recruiter

Application was added by a external recruiter with a Pinpoint account

Social

The candidate clicked a link on a social platform

Undetermined

A fallback value only used in exceptional circumstances when no more information is known

Web Traffic Referral

The candidate clicked a link on another website, and that website did not match the Social, Search, or Job Board site matching lists


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FAQs and Troubleshooting

Why does LinkedIn show up as Social and Job Board?

LinkedIn is unique compared to other job boards because it has a social feed as well as a traditional job board. When a candidate searches for a job and clicks on your job, the channel will be set to "Job board" with the channel details being "LinkedIn".

On the other hand, if the candidate sees the job on your company's feed or a post someone made, it will pull the channel as "Social" and the channel details as "LinkedIn".

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